Appreciative Advising & Technology: Innovative Ways To Enhance Outreach & Communication

On-Demand Training

$ 425.00

The registration fee includes institutional access to the recording for one year.
Register by fax or mail

Does your office effectively leverage the power of technology? What types of technology do you utilize as part of your Appreciative Advising Communication Plan? Are you looking to move beyond a website, a Facebook page, email, and phone to reach out to students?

Its time for a refresh.

This webinar will provide new ways to enhance your offices outreach and communication efforts to students through the effective use of technology. We will discuss the advantages and disadvantages of technology as well as identify 11 different types of technology. For each of the 11 technology categories we will provide examples as well as discuss advantages and disadvantages before sharing specific ideas for a seamless melding of technology within the six phases of Appreciative Advising. Technology is an important part of your offices strategic communication plan. Participants will leave with a sample Appreciative Advising Communication Plan.

  • Define and identify the six phases of Appreciative Advising
  • Describe potential advantages and disadvantages of incorporating technology into the practice of Appreciative Advising
  • Identify 11 different technology categories and be able to describe examples, advantages, and disadvantages of each category
  • Discover ways to seamlessly integrate each of the 11 technology categories into an Appreciative Advising Communication Plan
  • 2-year & 4-year institutions
  • Academic Advisors & Advising Administrators
  • Vice-Presidents & Deans of Student Affairs/Services
  • Student Affairs/Services Staff
  • Communications & Outreach
  • University 101 Instructors & Coordinators
  • First Year Experience Instructors & Coordinators
  • Retention Coordinators
  • Academic Coaches/Mentors
  • Faculty (full and part-time)
  • Online Learning
  • Webmaster
  • Information Technology
"Technology is a powerful tool for advising that ideally is used to enhance face-to-face interactions between academic advisors and students."

Jennifer L. Bloom, Ed.D. is a Clinical Professor and Director of the Masters degree program in the Higher Education & Student Affairs Program housed in the Department of Educational Leadership and Policies at the University of South Carolina. Dr. Bloom also directs the Office of Appreciative Education at the University of South Carolina that sponsors the annual Appreciative Advising Summer Institute, an online Appreciative Advising course, the process for Certifying Appreciative Advisers, and other exciting initiatives related to Appreciative Advising and Appreciative Education.

Prior to her appointment at the University of South Carolina in August 2007, she served as the Associate Dean for Student Affairs & the Medical Scholars Program at the University of Illinois College of Medicine at Urbana-Champaign. She earned her doctorate in Higher Education Administration from the University of Illinois at Urbana-Champaign in 1995.

Dr. Bloom served as the 2007-08 President of the National Academic Advising Association (NACADA). She received the NACADA Outstanding Advising Administrator Award in 2005 and University of Illinois Campus Academic Professional Excellence Award in 2007. In 2008, she received the University of South Carolinas Black Graduate Student Associations Faculty Mentor Award as well as the University of Illinois College of Medicine at Urbana-Champaigns Senior Class Special Tribute Award. In 2011, she was named the Faculty Partner of the Year by the Division of Student Affairs and Academic Support at the University of South Carolina.

Dr. Bloom has co-authored four books, five book chapters, and 20 articles. The first book, Career Aspirations & Expeditions: Advancing Your Career in Higher Education Administration, was released in 2003 and co-authored by Nancy Archer-Martin. The second book, The Appreciative Advising Revolution, was released in September 2008 and is co-authored by Bryant Hutson and Ye He. In November 2011, the third book, Appreciative College Instruction: Becoming a Positive Force for Change in Student Success Courses, was published. Her co-authors were by Bryant Hutson, Ye He, and Claire Robinson. Her fourth book, Increasing Persistence: Research-based Strategies for College Student Success, co-authored with Wesley Habley and Steve Robbins, was released in July 2012. In addition, Dr. Bloom has delivered over 19 national webinars and 160 presentations on her work at institutions and conferences across the country.

"The appropriate utilization of technology has the power to enhance the advising services we offer on our campuses."

Rob Freidhoff, M.Ed. serves as the Director of the Engineering Advising Center at the University of Michigan. Prior to his time at the University of Michigan, Rob spent 10 years advising in the College of Engineering and College of Liberal Arts and Sciences at Grand Valley State University (GVSU). He earned his Bachelors of Science in Health Science, and Masters in Higher Education, both from GVSU.

The appropriate use of technology to enhance the academic advising experience has been a passion during his advising career. His primary focus has been reaching out to freshman, international, and transfer students proactively, prior to their arrival on campus. Web video, social media, web conferencing, and screencasting are technologies Robs office has utilized to extend advising services. This past year, Rob shared his experiences with technology as a faculty member for an academic advising in a virtual world conference.

As a member of the Appreciative Advising national team, Rob assisted in the development of the Appreciative Advising online course offered through the University of South Carolina, and currently operates as the lead course administrator. Additionally, Rob has served as a faculty member at the Appreciative Advising Institute for the past two summers.

Rob is an experienced speaker and has given presentations at NACADA Conferences, Appreciative Advising Institutes, and Academic Impressions Conferences.

What is a live webinar?

A live webinar is an interactive online training. Participants can communicate with the presenter(s) during the event via a live chat feature.

What is an on-demand webinar and how do I get access?

An on-demand training is a previously recorded webinar available online for faculty and staff to access anytime, anywhere. You can register for on-demand trainings at any time. You typically receive a link to the recording and handouts within 24 hours of registration.

How long are the webinars?

Webinars can be 30, 45, 60, 90 or 120 minutes. Please check the webinar page for the exact timeframe.

How do I register?

You can register online by adding the product to your shopping cart. You can also register by fax, email (, or mail by completing the paper-based registration form. The paper-based registration form is unique to each webinar and is available on each product page.

How do I request accommodations?

For captioning, please contact us 7 days in advance. 303.955.0415 or

When do I register?

You can register at any time, even the morning of the live event. If the live event has occurred, you can purchase the on-demand training (recording) of the session. You can register for on-demand trainings at any time.

What is the process for attending a live event?

The process is as follows:

  • We email participants login instructions approximately 1 week prior to the live event.
  • We email participants a link to the PowerPoint (.pdf) and any additional handouts approximately 1-2 days prior to the live event. Participants can make copies for attendees if desired.
  • We give a courtesy reminder call the day before the live event.
  • On the day of the live event, participants can login 30 minutes prior to the start time. Once logged in, participants can see the PowerPoint slides, ask questions, and make comments via the chat feature.
  • We email participants a link to the recording the Monday following the live event.
Is there a recording available? And how long is the recording good for?

Approximately one week after the conclusion of the live webinar, participants will receive a link to the recording which can be forwarded to all faculty and staff for viewing anytime, anywhere. The recording is a campus access license and is available for one year from the date of the live event.

What are the technical requirements?

Innovative Educators uses WebEx as its web conferencing provider. If you have not previously attended a WebEx event, please Join a Test Meeting to make sure your computer is compatible with WebEx. Be sure to complete this test prior to the live event. System Requirements - Webex System Requirements

What equipment is required?

For individual or small group viewing, a computer with a reliable Internet connection and audio capabilities are all that’s needed. For large group presentations, we recommend a computer with a reliable Internet connection and speakers, as well as an LCD projector. Participants can call in via phone if they are having trouble retrieving the audio over the computer. Please be sure to reserve a meeting room prior to the live event that can accommodate these requirements as well as your attendees. You should reserve the room 30 minutes prior to the webinar start time and you may want to allow at least 15-30 minutes after the webinar for discussion.

How much does a live webinar or on-demand training cost?

1 Training (Live Webinar or On-Demand Training) - $425 Unlimited connections, campus-wide access license to the recording for one year.

Package Pricing

  • 2 Trainings - $645 Unlimited connections, recording for one year (campus-wide access)
  • 3 Trainings - $900 Unlimited connections, recording for one year (campus-wide access)
  • 6 Trainings - $1500 Unlimited connections, recording for one year (campus-wide access)
What type of payment do you accept?

You may pay with a credit card (MasterCard or Visa), PO, check, or electronic transfer of funds. You can email us (, call 303-955-0415 or fax 1.866.508.0860.

Where do I send payment?

Please mail checks and POs to our mailing address:
Innovative Educators
3277 Carbon Place
Boulder, CO 80301

What is your cancellation policy?

Below is a breakdown of our cancellation policy.

  • 30 days prior: Full refund
  • 14 days prior: $100 processing fee
  • Fewer than 14 days: Credit toward another IE event. Please note that registration for the live webinar includes access to the recording which you can share, as it is a campus access license. We email the recording the Monday following the live event. For questions, please email us or call 303.955.0415.
What are the benefits of online training?

Cost-Effective: No travel required. Online Training is an innovative way to provide your entire faculty and staff with a variety of professional development opportunities for one low price! The more you train the more you save, as the registration fee is per institution, not per person.

Easy: You will receive a detailed list of instructions via email. If you run into any problems, we're always here to help.

Practical: Our training sessions focus on the most critical and relevant issues facing educators today. Our primary goal is to provide participants with the information, training, and skills necessary to immediately implement positive change at their institutions.

Top-Notch Presenters: Our presenters are subject matter experts and recognized in their field.

Value Added: When you purchase an online training, you also receive a campus-wide access license to the recording for one year. Faculty and staff can access it as often as they like from any location.

Satisfaction Guaranteed: Our online training is 100% guaranteed. If you are not satisfied, we will give you a credit for a future webinar or on-demand training of your choice (of equal or lesser value).

How can we use these trainings?

Flexible Training:

  • Live: Promote and attend a live webinar and debrief immediately following.
  • Hybrid: Distribute the recording to all faculty and staff at the beginning of each month and plan a discussion session at the end of the month to determine how you will implement the strategies presented.
  • On-Demand: Distribute the recording to faculty and staff so they can watch anytime, anywhere.

In-Service Training: Plan an in-service around a live webinar or schedule a day and time to show the recording in a lecture hall or large conference room and invite faculty and staff to brainstorm and discuss implications for your institution.

Online Faculty and Staff Learning Communities: Distribute the recording to faculty and staff so they can watch anytime, anywhere.

Staff Recognition: Develop a program around the webinar with monthly themes and recognize the staff members that implement the best idea related to the theme.

Team-Building: Utilize these trainings to develop cross-functional and cross-discipline teams to foster collegiality.

New Employee Training: Include the online training as part of your new employee training program to ensure consistency.

Implementation and Follow-Up: Use the guide and evaluation materials provided by Innovative Educators to plan, implement, and track your progress.