How to Promote Your Service-Learning Programs to Key Audiences
Thursday, May 13th ~ 1:00-2:30pm EDT
If you can not make this date and time, you can watch the recording. Each participant will receive a link to the recording which is good for one year and can be distributed to your entire faculty and staff via email for viewing anytime, anywhere!
Download paper-based registration form
The registration fee for Innovative Educators' webinars is per institution.
Please note: Payment is not required prior to event date but is greatly appreciated.
Overview
All too often, service-learning programs are the best kept secret on campus. This webinar will help participants learn how to communicate consistently, effectively and to the right people. It will take attendees through the critical steps of establishing strategies for use on campus, with the media, and with other important groups; developing messages; defining audiences, setting objectives, preparing budgets, structuring assessments and creating timelines.
Objectives
Participants will be given a step-by-step method for effectively communicating in order to build support on campus, among faculty, administrators and students and off campus with the media, funders, government officials and community organizations. In these times of tight budgets, the session will focus on low- or no cost ways to tell your important service-learning story.
Who should attend?
Service-leaning staff Faculty Student Affairs personnel Members of the University’s public relations staff will all benefit from this overview of targeted marketing and public relations. Everyone involved in service-learning on campus can benefit from a session that helps people learn the strategies of effectively communicating with the audiences they need to win over if they want to succeed. Who is the speaker?
Maureen Shubow Rubin was appointed Director of Undergraduate Studies at California State University, Northridge in 2006. Prior to this position, since 1998 she served as founding director of the Center for Community-Service Learning where she helped to develop and secure funding for over 300 new service-learning classes. She has written and implemented successful grant proposals to help students on her campus participate in projects centered on gang prevention, school readiness, computer literacy, self-help legal assistance, and bringing English and citizenship skills to immigrant elders, among others. An experienced faculty trainer and peer mentor, she has published widely about service-learning pedagogy, civic engagement, community collaboration and effective outreach. In 2001, she was awarded the Richard E. Cone Award from California Campus Compact for excellence and leadership in cultivating community partnerships in higher education.
Rubin joined the University in 1984 as a professor of journalism where she specialized in teaching law, public relations and media ethics, all of which have been subjects of numerous articles she wrote for both scholarly journals and mainstream media. In 1993, she was voted Outstanding Journalism Educator in the State of California by the California Newspaper Publishers Association. Prior to joining the university, Rubin was Director of Public Information for President Carter’s Special Assistant for Consumer Affairs in the White House, and held similar positions for a U.S. Congresswoman and Consumer Federation of America. Rubin is a graduate of the Catholic University School of Law In Washington, D.C., holds a Master of Arts degree in Public Relations from University of Southern California and a Bachelor of Science degree in Journalism from Boston University.
How do I register? You can register online by adding this product to your shopping cart. If you have any questions, please call 303-775-6004.
Package Deal - Buy more webinars and save!
Package Deal Registration Instructions:
3 webinars: $750 - enter coupon code 285 when registering
6 webinars: $1395 - enter coupon code 675 when registering
1 (2-part) workshop and 1 webinar: $750 - enter coupon code 140 when registering
1 (2-part) workshop and 4 webinars: $1395 - enter coupon code 530 when registering
2 (2-part) workshops and 2 webinars: $1395 - enter coupon code 385 when registering
If you would like to order a package of 3 or 6 webinars, or if you are interested in ordering more than 6 webinars, please contact Val at val@ieinfo.org
Download paper-based registration form for package deal
A webinar is an interactive seminar conducted over the web and is typically 1.5 to 2 hours long.
What is the process? Webinar participants log into the webinar site with a username and password sent via email. Participants can print handouts, as we send you a link to the presentation via email approximately 2 days prior to the event. Once logged in, you are able to see the PowerPoint slides, ask questions and make comments via chat, very similar to instant messaging.
Is there a recording available? Approximately one week after the conclusion of the webinar, you will receive a link to the recording which is yours for one year and can be forwarded to all faculty and staff at your institution for viewing anytime, anywhere.
What equipment is required? An Internet connection, computer speakers and LCD projector if a large group is present.
What are the benefits of a webinar?
Cost-Effective: No travel required. Webinars are an innovative way to provide your entire faculty and staff with a variety of professional development opportunities for one low price! The more you train - the more you save, as the registration fee is per institution, not per person. Easy: You will receive a detailed list of instructions via email a week prior to the event. And if you run into any problems, we're always here to help. Interactive: Chat online with presenters, participate in online polling questions, discuss specific situations with your colleagues, and receive implementation strategies for your campus (included when appropriate). You can even join a discussion group to continue the discussion with the presenter and webinar participants. Join discussion groups at www.weeklyinnovations.org Practical: Our training sessions focus on the most critical and relevant issues facing educators today. Our primary goal is to provide participants with the information, training and skills necessary to immediately implement positive change at their institutions. Top-Notch Speakers: Our speakers are subject matter experts and recognized in their field.
Value Added: When you purchase a webinar, you also receive access to the recording, which is good for one year. You can use it wherever and as often as you want, offering consistent training to your faculty and staff.
Flexible Training:
Live: Promote and attend a live webinar and debrief immediately following.
Hybrid: Distribute a recording to all faculty and staff at the beginning of each month and plan a discussion session at the end of the month to determine how you will implement the strategies presented.
On-Demand: Distribute a recording to faculty and staff so they can watch anytime, anywhere. Contact Innovative Educators at val@ieinfo.org
In-Service Training: Plan an in-service around a live webinar or schedule a day and time to show the recording in a lecture hall or large conference room and invite faculty and staff to attend - brainstorm and discuss implications for your college. Staff Recognition: Develop a program around the webinar with monthly themes and recognize the staff members that implement the best idea related to the theme.
Team-Building: Utilize these webinars to develop cross-functional and cross-discipline teams to foster collegiality. 
