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On-Demand Traning: Creating And Managing A Successful Admissions Blogging Program
$1750 for your choice of 12 presentations (If purchased individually $3540)$1200 for your choice of 6 presentations (If purchased individually $1770)
$750 for your choice of 3 presentations (If purchased individually $885)
View registration steps below
MIT Admissions has been running a successful student and staff admissions blogging program since 2004. We have 16 bloggers who have published over 2000 entries and received 32,000+ comments in response; over 6000 unique users visit our site each day (20,000+ hits daily on average). In this session, we’ll tell you about the evolution of our program, pitfalls to watch out for in creating and managing your own blogging program, and how to get started. We’ll also discuss the current generation of college-bound high school students, how their communications preferences and practices have evolved with the web, and how/why blogging and other Web 2.0 initiatives fit so well into this context.
Who should attend?
Anyone who is thinking of starting an admissions blogging program to complement their existing marketing initiatives. In particular, anyone who feels that telling the stories of their school through primary sources would capture the attention of a greater audience.
Ben Jones is Associate Director of Admissions and Director of Recruitment in the MIT Office of Admissions. A graduate of Oberlin College, he built mitadmissions.org from scratch and manages its bloggers and community. Ben has been a writer/editor, designer, and communications strategist for over a decade, working for a variety of corporate and non-profit clients prior to joining MIT in 2004.
How do I register?
You can purchase a single presentation or a pack of 3, 6 or 12. To register, add the product(s) to your cart and enter the appropriate coupon code if purchasing more than two events. Coupon code for 12 presentations - 12ondemand
Coupon code for 6 presentations - 6ondemand
Coupon code for 3 presentations - 3ondemand
Or you can register via fax by clicking on this form: Paper-based registration form
How does it work?
1. We email you a link and password that will give you access to the On-Demand Training presentations2. You distribute the link and password to your entire faculty and staff via email3. You will have access to these links indefinitely
What are the benefits of on-demand trainings?
How will we use these trainings?
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