On-Demand Training: Effectively Recruiting and Retaining Today's Adult Students
Buy this single session or purchase a package deal and save!
$1750 for your choice of 12 presentations (If purchased individually $3540)
$1200 for your choice of 6 presentations (If purchased individually $1770)
$750 for your choice of 3 presentations (If purchased individually $885)
$295 for one presentation
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Four out of six undergraduate students today are adults 25 years of age or older. Is your institution gaining its market share of this important pool of students?
Carol Aslanian
This two-hour session—a combination of Q & A and lecture—will review and discuss the characteristics and preferences of adult undergraduate students. The presentation will review the latest data in what degrees, certificates, licenses, and courses undergraduate adult students enroll in and their preferred schedules, location, instructional formats, support services, etc. In addition, the presentation will discuss effective ways to recruit adults and how to promote programs and services that attract them.
Webinar Objectives
- To understand the motivation for adult learning
- To determine what programs to offer at what times and with what arrangements
- The extent to use electronic means for recruiting adult students
- How to edge out the competitors
- How to develop partnerships with business and industry
- How to identify new locations for the offering of undergraduate programs for adult students
- How to conduct market research to identify area preferences among adult students
Who should attend?
- Enrollment Management Professionals
- Admissions Professionals
- Recruiters
- Vice Presidents
- Faculty
- Deans of Instruction
- Deans of Student Services
- Student Services staff
- Faculty
- Any Administrators/ staff responsible for recruiting adult students
Who is the speaker?
Carol Aslanian is President of Aslanian Group, Inc., New York, NY. The organization offers services to higher education institutions in the areas of market analysis, staff development, and strategic planning. For the past two decades, she has directed the Community Assessment Program (CAP), a higher education analysis service which assists state agencies, colleges and universities, and other institutions in assessing the supply and demand for postsecondary learning in their communities. Since l980, she has directed assessments for more than 300 institutions throughout the United States. These include individual colleges, state coordinating boards, regional consortia of colleges, multi-institutional centers, and chambers of commerce. She has designed the investigations, developed the necessary data collection instruments and procedures, and continues to refine CAP as part of an ongoing resource in strategy and policy analysis for higher education.
Ms. Aslanian is a national authority on the characteristics and learning patterns of adult students and has made hundreds of presentations to educational institutions, state agencies, and national associations, focusing on her major area of expertise – access to higher education for place-bound and time-bound students. During the past decade, she has engaged in various activities related to meeting the needs of learners, including those that helped colleges identify new locations, alternative scheduling, and distance education instructional options. She has both designed market studies to assist colleges to enhance their share of the adult student market as well as conducted onsite visits and consultations to analyze the current and potential status of institutions in meeting the demands of adult students.
Ms. Aslanian chairs the Non Traditional Student Markets and Programs track for the AMA Annual Symposium for the Marketing of Higher Education. She is a past board member of Elderhostel. She was selected by the National Council on Community Services and Continuing Education as the “Person of the Year – Outside the Field”, for her national contributions to the field of community services and continuing education. She received the Association for Continuing Higher Education “Special Recognition Award for dedication and service in the field of continuing education. She is also past Chair and current member of the Advisory Council for the College of Human Ecology at Cornell University and is currently a board member of the University Council. She is also a member of the Central Board of the Armenian General Benevolent Union. Further, Ms. Aslanian co-authored two reports that described the causes and timing of adult learning – Americans in Transition: Life Changes as Reasons for Adult Learning and the learning patterns of adult learners – How American in Transition Study for College Credit. In a Jossey-Bass publication titled Higher Education in Partnership with Industry, Ms. Aslanian served as co-author focusing her writing on the development of contract education programs between colleges and employers. In another Jossey-Bass publication, she applied her extensive knowledge of and experiences in program evaluation by serving as editor of Improving Education Evaluation Methods: Impact on Policy. In 2001, her nationwide study on adult students – ADULT STUDENTS TODAY – was published by the College Board.
Ms. Aslanian received her degrees from Cornell University and Harvard University.
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How do I register?
You can purchase a single presentation or a pack of 3, 6 or 12. To register, add the product(s) to your cart and enter the appropriate coupon code if purchasing more than two events.
Coupon code for 12 presentations - 12ondemand
Coupon code for 6 presentations - 6ondemand
Coupon code for 3 presentations - 3ondemand
Or you can register via fax by clicking on this form: Paper-based registration form
How does it work?
1. We email you a link and password that will give you access to the On-Demand Training presentations
2. You distribute the link and password to your entire faculty and staff via email
3. You will have access to these links indefinitely
What are the benefits of on-demand trainings?
- Accessible: Email the trainings to your entire faculty and staff, so they can take advantage of training opportunities anytime, anywhere. They can watch in the comfort of their office, their home or while traveling.
- Cost-Effective: No travel required. An innovative way to provide your entire faculty and staff with a variety of professional development opportunities for one low price! The more you train – the more you save, as the registration fee is per institution, not per person.
- Easy: It’s as easy as point, click, participate. And if you run into any problems, we’re always here to help.
- Practical: Our training sessions focus on the most critical and relevant issues facing educators today. Our primary goal is to provide participants with the information, training and skills necessary to immediately implement positive change at their institutions.
- Top-Notch Speakers: Our speakers are subject matter experts and recognized in their field.
- No Expiration: When you purchase an On-Demand Training, it is yours indefinitely. You can use it whenever and as often as you want, offering consistent training to all of your hires.
- Satisfaction Guaranteed: Our On-Demand Trainings are 100% guaranteed. Thus, there is no risk. If you are not completely satisfied, we will refund your money in full.
How will we use these trainings?
- Hybrid Professional Development: Distribute an On-Demand Training to faculty and staff at the beginning of each month and plan a discussion session at the end of the month to determine how you will implement the strategies presented.
- Online Faculty and Staff Learning Communities: Distribute On-Demand Trainings to faculty and staff so they can watch anytime, anywhere. Contact Innovative Educators at val@ieinfo.org and we will create an online discussion group specifically for your institution at no extra charge.
- In-Service Training: Plan a day and time to show an On-Demand Training in a lecture hall or large conference room and invite faculty and staff to attend – debrief immediately following the presentation.
- Staff Recognition: Develop a program around the On-Demand Trainings with monthly themes and recognize the staff members that implement the best idea related to the theme.
- Team-Building: Utilize these On-Demand Trainings to develop cross-functional and cross-discipline teams to foster collegiality.
- New Employee Training: Include these trainings as part of your new employee training program to ensure consistency.
- Implementation and Follow-Up: Use the guide and evaluation materials provided by Innovative Educators to plan, implement and track your progress.
